Barrett-Jackson Auto Auction Flooring Solutions

For more than a decade, Barrett-Jackson has partnered with Swisstrax and RG Event Surfaces to outfit their world-renowned auto auctions with premium modular flooring systems. From entrance pavilions to sponsor displays, these flooring solutions create a polished, functional environment that elevates the experience for attendees, vendors, and sponsors alike.

At every Barrett-Jackson event, it is our goal to raise the bar of our customer experience from the event before. For years, many of the most attractive displays at our events have used Swisstrax Flooring. To create an unforgettable first impression during our 50th anniversary celebration at the 2022 Scottsdale Auction, we decided to outfit our 40,000 square foot entrance tent from end to end with Swisstrax. This consistent look of the floor impressed our attendees and helped showcase our sponsors’ products perfectly.

Peter Lubell | Vice President of Corporate Partnerships, Barrett-Jackson

Behind the Scenes: How Cre8tive, RG Event Surfaces, and Swisstrax Bring Barrett-Jackson to Life

Every Barrett-Jackson auction requires seamless coordination to deliver a premium showcase environment. RG Event Surfaces partners closely with Cre8tive, the event rental team responsible for setting up the show, to ensure each vendor’s flooring is installed to Barrett-Jackson’s exact standards.

Barrett-Jackson requires vendors inside the tents to use Swisstrax modular flooring. RG Event Surfaces supplies the Swisstrax tiles each vendor needs, and Cre8tive installs the flooring across the grounds, ensuring a clean, cohesive look throughout every pavilion and display area.

Watch the testimonial below to hear how Cre8tive, RG Event Surfaces, and Swisstrax work together to transform Barrett-Jackson events from the ground up.

Setting the Stage for Barrett-Jackson Scottsdale

See how the Barrett-Jackson Scottsdale Show utilized Swisstrax for their entire event. From the 40,000-square-foot Sponsor Pavilion, to the 85,000 square feet of the auction site, Swisstrax tiles gave the entire show an elevated experience.